Polestar Australia has confirmed it will launch its smallest and most affordable model yet – the Polestar 7 compactSUV – very late in 2027 or early in 2028.
Speaking with CarExpert, Polestar Cars Australia managing director Scott Maynard said the brand’s upcoming all-electric baby SUV is still some 18 months away.
“Right at the back of 2027 – and [could] spill into 2028 – we will see Polestar 7 compact SUV [arrive in Australia],” said Mr Maynard.
The Polestar 7 will follow the recently announced “new variant” of the Polestar 4 and second-generation Polestar 2 to market, with both due to land in Australia during 2027.
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Announced last month, the Polestar 7 will be a “compact, premium SUV” to be built in Europe, penned for a 2028 market launch according to a global media release off the back of the brand’s recent strategy update.
“With Polestar 7 we are entering the largest EV segment in Europe, the compact SUV segment, which accounts for approximately one-third of total BEV volumes in 2025,” Michael Lohscheller, Polestar CEO, said last month.
“We are convinced that we can offer customers a progressive performance-driven car for a very attractive price point, built in Europe.”
It’s expected the Polestar 7 will be similar in size to the Volvo XC40, and could coincide with the next-generation of sister brand Volvo’s popular compact SUV, which by 2027-28 will be a decade old.
Mr Maynard’s suggestion of a late-2027 release in Australia hints that we could see the production model revealed next year well ahead of its market introduction, and/or that while European production has been confirmed at this stage, we could also see it produced in other regions like China.
Currently, the entire Polestar range for Australia is sourced from China, including the incoming Polestar 5 flagship GT. The Polestar 3 and Polestar 4 are also produced in South Carolina, USA, and Busan, South Korea, respectively, for select markets.
Last year Polestar registered 2373 new vehicles in Australia, a solid 38.5 per cent increase on 2024. For context, however, the Chinese-owned Swedish EV specialist did about one-tenth of Tesla’s volume.
Leading the charge was the quirky Polestar 4 coupe SUV – infamous for its lack of rear windscreen – which returned 1295 deliveries. It was a wide berth then to the ageing Polestar 2 mid-size liftback (746) and then the larger Polestar 3 SUV (332).
The brand’s local boss hopes for modest but sustained growth through this year, helped by the release of the all-new Polestar 5 flagship GT shortly after mid-year ticks over, followed by the ‘more versatile’ Polestar 4 body variant that will lob either late in 2026 or early in 2027.
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